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The Importance of Cornerstone Content
Cornerstone content is your very best content. This is content you want to rank highest for and want to add to on a consistent basis as you’ll want as many eyes on it as possible.
Reverse Engineering Videos to Ensure YouTube Viewers Want Them
YouTube is now a huge search engine that needs to be exploited. However, before you know what kind of videos to make, you should first reverse engineer them and learn who you are targeting.
Be Original – Avoid Duplicate Content
Google loves content and rewards websites that have plenty of it. However, content can’t be what is considered duplicate by Google, or else penalties come down. While it may sound easy to avoid duplication, it may not be all that cut and dry.
You Need to Conduct a SEO Audit in 2022
2022 is here and clicking away fast. If you haven’t already, now is the time to conduct an SEO audit of your website to ensure a smooth working site that Google will love and your competitors will hate.
Google Local Features that Pull Local Traffic – Mentions
Mention features in Google Local are there for the taking. Businesses that ensure their sites are up to date and that all the mentions features are being utilized will see more local traffic for increased sales.
Leveraging Your Google Business Profile for More Local Traffic
Your Google Business Profile can be leveraged to gain more exposure in the local search market. With some careful planning and a few steps, your site can be featured more, and the clicks from Google can be increased.
When it Comes to SEO Content Original is the King
Content is always needed when it comes time to do an SEO Campaign. But to appease Google and rank higher, you have to create original content, which is king.
Focus on Long-Tail Keywords for a Narrower Outreach
With SEO, everyone wants to be at the top of the searches when a specific keyword is typed in. Long-tail keywords allow you to level the playing field by narrowing what it is that is searched for.
Creating Content that is Truly Notable
The golden rule of SEO is content and more content. However, content that is truly notable should be the goal of anyone working on an SEO campaign, and there are certain things to do to ensure great content.
Find the SEO Persona of your Searchers as They are the Boss
SEO efforts are all in an attempt to gain searchers. Searchers are ultimately the boss when it comes to your online business, so it pays to figure out their SEO persona.
