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Influencing people through social media has become a successful tool used by many digital marketing campaigns. Learn how influencing social media readers through the use of paid influencers is done and the steps to finding the right influencer for your brand and business.
Having a mobile-friendly website is essential for optimum digital SEO marketing. More people are using mobile information than desktop. Learn about what constitutes a mobile-friendly website and how to develop a successful mobile site.
Voice search is fast becoming a vital component of digital marketing. Discover 10 tips on how to optimize your website for successful voice search results
Pay-per-click (PPC) advertising and search engine optimization (SEO) are two of the most popular strategies in digital marketing. Both have their strengths and weaknesses, and each can be effective in different situations. But how do you know which strategy is right for your business? In this article, we’ll explore the differences between PPC and SEO, […]
